The virtuous cycle of High-Performance Organizations
High-Performance Organizations like Apple, Google, Amazon, Inditex, Toyota, Southwest Airlines, Ritz-Carlton and Procter&Gamble, focus on providing superior customer value and achieving competitive advantage. They are rewarded with big profits for it.
But the real story here is what these companies do with those profits:
High-Performance Organizations invest their profits in building a culture of innovation and in developing associates skills to make ever-better products and services that win the hearts of an increasing number of customers.
For these companies, achieving sustainable growth by fostering that virtuous cycle is the foremost responsibility of management.
To get there, high-performance organizations focus on developing leaders that envision, energize and enable employees to make the most of their efforts to continuously improve themselves, the product, and the processes always driven by the purpose of winning the hearts of a growing number of customers.
Jonathan Escobar Marin
Jonathan Escobar Marin is Director, Global Head of Lean Management at HARTMANN Group in Germany; and Co-Founder and CEO of Inn—Be.